According to this Reuters story, Web Monitoring Gives Clues to Broad Economic Trends. And I thought predicting Economy and Economic trends takes a lot of time (years) and statistical data (years) but apparently I am wrong.
So far, comScore has signed up 20 trading clients, including multibillion-dollar hedge fund investors and several of the major investment banks. Costs for macroeconomic and industry sector data start at $50,000 to $100,000 per year and go up from there. The biggest clients pay upward of a million dollars per year, but prefer to keep their uses secret, comScore officials say.
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